Can the AI write my marketing emails?

Rezo in the campaign composer — whole email designs and images, drafted promotions, what each costs in credits, monthly included credits and top-up packs, and what the AI never sees.

Yes — on Pro and Complete, the campaign composer's Start step offers Ask Rezo for a whole email. Give it a couple of lines about what you're promoting (for example "Tuesdays are quiet — 20% off food every Tuesday in September for anyone who books ahead"), pick a tone (Warm & friendly, Short & punchy, Classy or Playful) and a length, and click Design it — 2 credits: Rezo lays out the whole email — sections, photos from your library, the words, the button and a subject line — in your venue's look. Nothing sends — it opens in the same section editor as every design, and every word stays yours to change.

The AI is a plan feature on Pro and Complete only — it doesn't come with the standalone products, and Free and Plus see it locked.

What a credit buys

• A drafted promotion — 1 credit: on the Promotions page, the builder's first screen offers Not sure? Draft it for me. Say what you're trying to achieve and the AI proposes one promotion — type, value, where it works, code or no code, and a trigger — which opens on the check screen, paused, for you to approve. Nothing is saved until you press Create promotion, and the AI never sets your dates, limits or members-only. See How do I create a promotion?.
• A full email design — 2 credits (or two options for 4, each in a different look — pick your favourite; a failed second option refunds its half): press Ask Rezo for a whole email when you start a new email and Rezo builds the whole thing from sections in your look — photos it chose from your library after looking at small copies of them, the words and the button — all editable. See How do I design a whole email with AI?.
• A picture — 4 credits: in the email editor, Ask Rezo for a picture fills any photo spot with a picture made from your description, in your colour, with no words or logos drawn in. It's saved to your image library and marked as made by Rezo there — use pictures for mood shots, and never pass one off as a real photo of your food or venue (an ad mustn't mislead). (If the picture option isn't showing yet, it isn't available — whole designs always are.)

If a draft fails part-way, nothing is used from your credits.

Your credits

Pro includes 30 Rezo credits a month, Complete 100 — they refresh with your billing cycle and unused monthly credits don't roll over. Need more? One-off Rezo credit packs — 50 for £5, 150 for £12 or 400 for £25 (before your plan's loyalty discount) — are bought on the Marketing Overview's Your Rezo credits card (Rezo is the name the assistant goes by) or from Account → Top-ups and credits, charged to the card on file with the invoice in your billing history (owner-only, like every purchase). Top-up credits never expire, and your monthly included credits are always used first.

What the AI sees — and what it never sees

The AI receives your venue's name, your brief, your photo descriptions, and the facts of an attached promotion (its title, details, dates and code). When it drafts a promotion it sees your venue's name, your goal, which promo codes you already use (so it doesn't suggest one twice) and whether Order & Pay and events are switched on. When it designs a whole email it also looks at small copies of your own library photos, to choose the best ones. In every case it never receives your customer list or any customer's personal data — no names, no email addresses, no booking history, no spend figures. Drafting runs on Google's AI in the EU (the same infrastructure as ResoFlow's menu import and support assistant).

One honest responsibility note: the AI writes a first draft, but what you send is yours — read it before sending, exactly as you would your own words.

Related: How do I design a whole email with AI? · How do I send a marketing email? · What can ResoFlow marketing do (and what does it cost)? · How do I buy credits or add-ons?