Email the guests
who said yes.
Branded campaigns to the people who opted in, and offers from 20% off food to one-per-person codes — with delivery, open and click tracking, and automated welcome, win-back and birthday emails doing the quiet work.
A campaign in
four steps.
No agency, no export-to-some-other-tool. Your guest list, your words, and numbers you can actually read afterwards.
Draft it with AI, or start from a template
Tell the AI assistant what you want to say and it drafts the campaign — subject line, copy and layout — for you to change or approve (30 AI credits a month on Pro, 100 on Complete). Or start from one of eight ready-made templates — promotion, event, newsletter, reactivation, loyalty, birthday, seasonal, booking enhancer — where you fill in your words and attach a live offer. Prefer your own HTML? Paste it in.
Choose who hears it
Everyone who opted in, or a segment: last booked, bookings made, birthdays this month, recently joined, tags, loyalty members — with a live recipient count as you narrow it down.
Test, then send
Send a test to your own inbox first. A real send asks you to type SEND and say why — and bigger sends ask you to re-confirm it's really you. No accidental Tuesday-night blast.
See what happened
Delivered, bounced, opened, clicked — per campaign, and per recipient when you want the detail. The next campaign starts smarter than the last.
Offers of every
useful shape.
Built into the same system that takes the bookings and the orders — so an offer applies itself, and you see every redemption.
Money off, or a showcase
A percentage off, an amount off, free tickets, buy-one-get-one on tickets, at-the-table treats — or a showcase card that simply announces. Table-order discounts scope to just food, just drinks, or the categories you choose.
Codes, or no codes
Run an offer automatically, share one code on a poster, or mint one-per-person codes for a mailout. Total caps, per-guest caps, minimum spend and member-only rules keep generosity from becoming a leak.
Triggers that do the work
Birthday, first visit, day-of-week and off-peak triggers switch offers on for the right guest at the right moment — and every offer shows its status clearly: scheduled, live, paused, ended.
How offers are counted
Offers and promo codes are a plan feature: Pro runs three live offers at a time, Complete runs as many as you like. The email composer is separate — see the plan table below.
Happy birthday, Rosie
A table's a lovely way to mark it. Here's a little something from us, on the house.
Free dessert · this monthYour birthday offer is live until the end of the month. Just mention it when you book.
Book a tableUnsubscribe · Email preferences
The emails that
send themselves.
Each one is off until you switch it on — and each goes only to guests who opted in.
Welcome fires once per guest, ever. Win-back has a long cool-down after it, so nobody is ever nagged. Where you have SMS set up, the birthday note goes out as a text as well — every one carrying an opt-out link. Review requests come in on Pro; thank-you follow-ups are a Complete feature.
The allowances,
in full.
Marketing emails a month, included on Pro £79.
Included on Complete £129. Beyond either, one-off packs top you up.
Credits expire. Buy a pack, use it whenever the quiet month comes.
Consent, done properly
Sends go only to guests who explicitly opted in. Every email carries one-click unsubscribe and a preferences page that needs no sign-in. Unsubscribes stick, and hard bounces and complaints are suppressed automatically.
New-sender guard-rails
Fresh senders ramp up gently — smaller daily caps in the first week and month — so your domain earns its reputation and your campaigns keep landing where they should.
What's included,
and how it works.
No drag-and-drop designer
Campaigns start from ready-made templates you fill in, an AI draft you approve, or your own pasted HTML. There is no drag-and-drop canvas — the AI assistant drafts the design and you approve it. If pixel-perfect email design is central to your brand, build it in your design tool and paste the HTML in.
Email first, SMS light
Campaigns are email. The SMS side is deliberately small — automated birthday texts where you have SMS set up, each carrying an opt-out link. There is no bulk SMS campaign tool.
Opted-in guests only
Your list will start smaller than your contacts book, because only guests who explicitly said yes are on it — and new senders ramp up gradually. That patience is what keeps you in inboxes and on the right side of UK marketing rules.
It waits for you
If marketing isn't today's problem, the tools just sit there. Nothing sends until you press send, and every automated email is off until you turn it on yourself.
Where marketing
lives on the plans.
Two different things, gated two different ways — so here is the split.
| What | Free | Plus £39 | Pro £79 | Complete £129 |
|---|---|---|---|---|
| Email campaign composer | — | — | ✓ | ✓ |
| Marketing emails included a month | — | — | 2,500 | 7,500 |
| AI credits a month (AI-drafted campaigns) | — | — | 30 | 100 |
| Promotions & offer codes | — | — | 3 live | Unlimited |
| Automated welcome, win-back & birthday | — | — | ✓ | ✓ |
| Customer profiles to segment from | — | ✓ | ✓ | ✓ |
| SMS included a month | 0 | 100 | 250 | 500 |
You can have the composer without a venue plan
The email composer comes with the £25-and-up standalone products — gift cards, loyalty, the paid tickets tier, Order & Pay, from £25 a month — so a shop or a salon can run campaigns with no booking plan at all. Promotions and offer codes stay a venue-plan feature. See standalone products.
Before you
press send.
Who ends up on my list?
Only guests who explicitly opted in. Marketing consent is separate from booking — a guest can book with you for years and never be on the marketing list. It starts smaller that way, and it stays yours.
What happens when I run out of emails?
Nothing breaks. Your monthly allowance resets, and if you need more before then, one-off credit packs top you up. Credits never expire, so a pack bought in December is still there in June.
Can I send from my own address?
Branded email templates and a custom reply-to address come in on Pro. If you own your domain through the Your domain product, guest emails send from your domain once it's verified.
Do I need the composer to run an offer?
No. An offer can run automatically at the table or on the booking page without a single email — the code applies itself and you see every redemption. The email is just one way to tell people about it.
Say it to the guests
who said yes.
Start free and explore the composer — campaigns unlock whenever your plan carries them.
No credit card required · Free plan available · 14-day money-back guarantee on paid plans